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Increase Profitability

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Looking to increase overall profitability in your gym, health club or fitness center?

Increase profitability

Gro has developed this package to assist clients seeking to increase their revenue through selective programs. This type of client has a strong clientele, but needs assistance with increasing profitability. In the fitness and wellness market, Gro can increase profitability through personal training programs, small group training programs, group classes, membership services, CRM, social media marketing, web marketing and postcards.

Included in this package


Phase One: ANALYSIS 

Get an understanding of the following:

  • Location, business, demographics and competitors
  • Existing facility finances
  • Business possibilities
  • What is needed to turnaround the business?
  • What short-term lending options are available?

Phase Two: DEVELOPMENT

  • New sales strategy and marketing plan
  • New system of operation
  • New sales system
  • New personal training programs
  • New small group training programs
  • Implementation of new system Part One

Phase Three: IMPLEMENTATION

Review and make marketing changes to the following:

  • Sales strategy and marketing plan
  • New system of operation
  • Sales system
  • New personal training programs
  • New small group training programs
  • New CRM system

Phase Four: GROWTH

  • Pushing the sales strategy and marketing biweekly meetings
  • Pushing the new operation system with daily review
  • Aggressive street sales and marketing team to increase revenues
  • Pushing small group training and personal training programs to increase revenues
  • Creating a monthly news letter

Phase Five: MAINTENANCE

  • Sales strategy and marketing biweekly review meetings
  • New operation system with daily review
  • Street sales and marketing team to increase revenues
  • Small group training and personal training programs to increase revenues
  • Monthly news letter
  • Monthly e-mail blasting to existing members

Phase Six: TRANSITION

  • Sales strategy and marketing biweekly review meetings
  • Operation system with daily review
  • Street Sales and marketing team to increase revenues
  • Small group training and personal training programs to increase revenues
  • Monthly news letter
  • Monthly e-mail blasting to existing members